Walling leaves BC Salmon Farmers Association
Opinion
Back in 2002, I was the last serving President of the BCSFA, and I had the pleasure of hiring Mary Ellen Walling as the Executive Director for that organization. She quickly got the business aspects of the organization under control, and has kept a tight rein over the association’s financing and reporting ever since. She also helped to guide the B.C. salmon farming industry through some of its most turbulent times, although being a salmon farmer in British Columbia has never been easy. Ms. Walling posted the following statement on the BCSFA web site earlier today:
Effective December 31, 2013, I will conclude my role as the Executive Director of the BC Salmon Farmers Association.
Since joining the association in 2002, we have all seen a lot of positive change for our membership. Here are a few highlights of that period:
- Increased transparency of information releases,
- Development of a viral management plan,
- Transition through a shift in the regulatory framework from one level of government to another,
- Additional consolidation in the industry,
- Increased focus on developing partnerships with First Nations,
- Our first major campaign involving television advertising along with other medium,
- Active participation with a strong voice in the Special Committee for Sustainable Aquaculture hearings and the Cohen Commission.
As Executive Director, one of the personal highlights that I am proud of is the development of certification programs and subsequent adoption of these.
This year the BCSFA Board has approved a five year strategic plan. It will position the industry well for the future and makes an excellent timing for the end of my term.
In my near future, there are new opportunities which will once again provide the kind of challenge that I enjoy.
I wish everyone the very best, it has been a pleasure to serve you as the Association’s lead.
