Scots exports soar

Scottish salmon was exported to 65 countries since January, with the USA being the largest market. An additional 5,000 tonnes of Scottish salmon crossed the Atlantic in this period, pushing up sales by £26 million. This is a trend replicated in other key markets, including France and China, where export volumes have outstripped performance over the same period last year.

The news comes as industry representatives attend the Japanese Seafood Show as part of a programme to promote Scottish salmon in new and emerging markets. 

Reflecting on the last six months’ performance, Scott Landsburgh, chief executive of the Scottish Salmon Producers’ Organisation, said: “This has been another strong period of growth for Scottish salmon producers and demonstrates just how important Scottish salmon has become in foreign markets and to the Scottish economy. 

"Scottish salmon is renowned for high quality, firm texture and distinct flavours.  These characteristics, coupled with many health benefits and full traceability, are important attributes for a growing number of consumers.   

“Industry is committed to raising the profile of Scottish salmon in new and emerging markets and I think these results are proof that we are beginning to reap the rewards.  We are developing both international markets and domestic opportunities in order to ensure long-lasting business growth.”

Since the beginning of the year, exports to the Far East have increased by a quarter, to reach a record £47 million. China has become a significant consumer of Scottish salmon, with exports increasing from virtually nothing in 2010 to be worth almost £34 million in 2014. Singaporean consumption grew by 200 tonnes, while in Hong Kong it trebled.

Closer to home, exports to the European Union grew by 50% (5,000 tonnes), with French consumption growing by £20 million while Germany’s imports doubled.