Martin Haberfield is the first employee to join AquaGen's new Scottish office at Stirling.

AquaGen adds first employee at new Scottish office

AquaGen Scotland has appointed Martin Haberfield as technical sales manager. He is the first employee to join the company’s new Scottish office, based on the Stirling University Innovation Park.

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“Martin brings with him knowledge and experience gained from several years working in the aquaculture industry, following completion of an MSc in aquatic pathobiology at Stirling Institute of Aquaculture," said Andrew Reeve, head of sales & marketing for the UK and Ireland. "This, combined with previous sales roles at AquaScot, Biomar, Novartis and EWOS, means that he brings a wealth of expertise to the company”

AquaGen is a specialist in genomic selection and is the world’s leading supplier of fertilised Atlantic salmon and rainbow trout eggs to the global salmonid aquaculture sector. The Norwegian company said its new office and enhanced representation in Scotland confirmed a strong commitment to the Scottish industry.

“I am delighted to join the AquaGen team and look forward to developing relationships with the country’s growing aquaculture sector,” said Haberfield.

Performance data

Part of Haberfield's role is to help customers ongrow AquaGen eggs for optimum results, and to collect performance data from smolt and seawater operations.

“Trials with both salmon and trout are currently under way in Scotland, and documentation of effects in the field is an important part of our work, because the results help to shape the direction of future research activity,” said Haberfield.

He will also share developments in the field of genomic selection with fish farmers, and to help them understand the benefits that the company says AquaGen eggs can bring - such as a strong resistance to sea lice and amoebic gill disease, as well as optimised growth.

“I look forward to introducing Martin to our many customers and believe that the enthusiasm and expertise he offers will be of great benefit in helping to grow their businesses,” said Reeve.