This video explains Mowi's 4.0 Smart Farming system. Video: Mowi.

Mowi unveils its digital farming future

Mowi today introduced its new aquaculture technological solutions, called Mowi 4.0 Smart Farming, at its online Capital Markets Day. The technology will both reduce costs and improve fish welfare.

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The salmon farmer has already started using a number of solutions in Norway, and plans to have rolled out Smart Farming in that country by 2025.

Using advanced imaging technology and intelligent sensors, Mowi can perform real-time biomass monitoring, digital lice counting, autonomous feeding and fish welfare monitoring.

More efficient

“Large amounts of data combined with machine learning and artificial intelligence will enable Mowi to produce food in an even more efficient way than today,” chief executive Ivan Vindheim said.

“We will also be able to ensure even better fish welfare by following the fish’s behaviour and health in a completely new and far more precise way than before.”

Vindheim also believes that this technology will give the company clearer economies of scale in the sea phase than has been the case so far.