Seafood labelling laws ridiculed

John Connelly, chief executive of the National Fisheries Institute in the USA, described how the data required on the back of a seafood product’s pack was of no interest to the consumer, stating they trusted either the supermarket or the brand to have made those checks for her when it came to traceability, the Grimsby Telegraph reports.

Fearing it caused confusion, he used his wife as an example to demonstrate the point: "When she goes shopping she expects Tesco or Metro to have done the work for her. She expects Young’s to have done this work. Consumers don’t want the responsibility. There is a sub-set that does but most consumers expect the market to have done this work for them.”