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Seafish launches new scheme

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The organisation's new corporate plan aims to get more people eating more fish more often by promoting consumption, enhancing the reputation of the industry and providing the data and information the industry needs for effective decision-making. 

The programme has been developed in partnership with the organisation's three sector panels which represent the domestic and exporter, importer and processing and consumer and supply chain sectors of the seafood industry. As with the previous corporate plan, panel members have helped prioritise the key issues, identify areas of focus and allocate resources accordingly.

Seafish Chief Executive Paul Williams commented:"Seafish sits at the heart of the seafood industry, bringing all sectors together in support of a shared agenda. In this new plan, we are building on the work delivered over the past three years with a programme of work that reflects real world opportunities and challenges, and meets the collective aspirations of our stakeholders.

"Whilst the main focus of our work has remained unchanged, one message came back loud and clear from our industry colleagues and that is the requirement to address all elements of responsible sourcing, both ethical and environmental. This commitment is marked by an update to our mission statement, which now seeks to deliver 'a profitable, sustainable and socially responsible future for the industry'."